The Fair TRACE TOOL™ makes it easy for brands to share their products’ story of fair trade with customers and distributors immediately at the point of sale.
The Fair TRACE TOOL™ is a proprietary application for uploading text, images, video and/or dynamic maps social media connections and donation options that tell your branded story of fair trade, sustainability, social impact and social good. It’s simple:
- Tell us your brand story and customer interactions
- Provide us with content or let us create it for you
- We’ll publish your TRACE TOOL™ and provide you with an exclusive QR code
- Place that code on packaging, product labels and display
- Watch brand engagement grow!
- And, be part of a user community that will have early access to new thinking and tools to accelerate social impact!